Kick off the conference with a matinee — meet in Times Square before the show.

Informal networking and cocktails pre-conference

Arrive, grab a coffee, and settle in before the opening sessions.

Bruce Weber, Dean, Zicklin School of Business

Leading through AI

Coffee and soft drinks in the Sponsor’s Lounge

BSchool Journalists provide Latest Trends and Predictions for 2027

Coffee and soft drinks in the Sponsor’s Lounge

Maintaining brand position in an era of AI search and chatbots

What Producers Want in Pitching TV & Radio

Outperforming the Market

Best Practice Panel

Coffee and soft drinks in the Sponsor’s Lounge

AI, Data Insights and Marketing Success

Inside the Newsrooms

Dinner for all attendees

Morning coffee before Day 2 kicks off with the breakout streams.

Brainstorming trends with a top editor

Evolving a New Brand Identity

Journalist Panel: Trending Topics

Applying Brand to the Recruitment Funnel

Coffee and soft drinks in the Sponsor’s Lounge

Panel: AI in Communications

Integrating AI in the Tech Stack

Brand Consistency in Marketing & Communications