Frankfurt
Two days in the financial heart of Europe — connecting business school communications leaders with the German and international media who drive business and higher education coverage.
Thank you to our sponsors
Schedule
-
9:45 am: Registration with Coffee, Fruit, and Pastries
10:15 am: Welcome from Prof. Dr. Udo Steffens, President and CEO of Frankfurt School
10:30 am: Best Practices Sessions:
From German Media to University Editorial – Christoph Mohr (Frankfurt School Verlag)
Working with the German Media – Molly Ihlbrock (ESMT) & Ralf Bürkle (Mannheim)
12:00 pm: Lunch with Guest Speakers from GMAC
2:00 pm: Media Panel I: Finance & Management Press
Featuring Die Welt, Behavioral Finance, Harvard Business Manager, and Reuters
3:15 pm: Coffee Break
3:30 pm: Media Panel II: The German Powerhouses
Featuring Handelsblatt (Bus Ed Editor), Capital (Chief Editor), and F.A.Z. Business Media
5:30 pm: Cocktail Reception hosted by IESE Business School at Goldmund Restaurant
-
9:00 am: Check-in
9:15 am: Welcome from KikiNetwork Conference Organizers
9:30 am:Media Panel III: Global Bureaus & Regional Reporting
Featuring German Business Editor for WSJ, Bloomberg Bureau Chief, and Frankfurter Rundschau
10:45 am: Coffee Break
11:00 am:Media Panel IV: Digital Trends & Core Dailies
Featuring Business Punk (EIC), Der MBA Guide, Feingold Research, and FAZ
12:30 pm: Lunch
2:00 pm:Best Practices Session III: Open Forum
Interactive storytelling and Q&A on the major issues facing global B-school comms today
Event Details
-

Host
Frankfurt School of Finance & Management
-

Location
Sonnemannstrasse 9, 60314 Frankfurt am Main
-

Dates
May 28 & 29, 2015
About This Conference
The Frankfurt conference specialized in bridging the gap between academic research and the fast-paced financial media. Attendees left with a clear roadmap for navigating the "editorial to university" pipeline and a strengthened network within Germany’s highly influential financial press corps, specifically focusing on how to position faculty expertise amidst the shifting regulations of the Eurozone.



